Consumers now have a new choice in personal care products that support survivors of domestic violence

Brandgelist
4 min readApr 8, 2021

Australian consumers now have a new choice in their personal care products that promises to put profits towards a growing issue — domestic violence. The me-too foundation, an Aussie social enterprise, donates 100 percent of its profits to charities that support survivors of domestic violence in Australia. It is on a mission to convince consumers to change their current brand of hand wash, body wash, soap, hand cream and candles to me-too foundation’s high quality, Australian made products.

“The choice of brand has never been more important. Every purchasing decision we make has the capacity to make a difference in the world and support individuals who are facing hardship,” me-too foundation founder, Andrew Curnow said.

me-too foundation is registered in Australia as a not-for-profit social enterprise. It is a Melbourne based organisation that manufactures high quality personal care items, SLS and paraben free with natural botanical fragrances including body wash, hand soap and scented candles.

“We are currently working with two national Australian charities supporting survivors of domestic violence; RizeUp Australia and the White Ribbon Foundation. The work of these two national organisations has been instrumental in…

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